The Hunt for Sierra - Building culture & discovering SoMa
Case Study

The Hunt for Sierra - Building culture & discovering SoMa

👥300
📅2 hours
📍San Francisco
10 / 10

Client

Sierra logo

What the customers say:

"We really wanted to get people out from behind their desks, bonding with new people on the team and getting to meet new hires and people across different departments."
Laura Ludwig
Office Manager

The Challenge

Sierra is growing FAST. In order to connect everyone as they scale, they wanted to put on a custom, high-energy experience. It needed to engage 300 employees at once while keeping things collaborative, fast-moving, and fun.

Handstand Magic

We designed a fully custom scavenger hunt that turned SoMa into Sierra's playing field. The game kicked off at Sierra's headquarters, sending teams into the neighborhood to solve riddles, complete playful location-based challenges, and earn points through speed, creativity, and teamwork.

Teams also faced two larger challenge stations: dinosaur racing and a creative photobooth! Completing these challenges unlocked cipher coasters they then used to decode a hidden message, before everyone returned to the office for an electric post-game winners' announcement.

Case Study Video

Favorite Moments

Client

Sierra logo
10/10
Avg. Rating
80
NPS
70
Dinosaurs ridden
10/10
Avg. Rating
80
NPS
70
Dinosaurs ridden
10/10
Avg. Rating
80
NPS
70
Dinosaurs ridden

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Our Mission
Together we create challenging and playful experiences to inspire people to push their limits and deepen their connections with one another.
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